iovation Shares Strategies on Selling Fraud Projects to Executive Management
Thursday, September 15th, 2011
Sometimes finding the right fraud prevention solution is the easy part. The real challenge comes when you have to sell the project to your executive team.
Does this scenario sound familiar? If so, you’re in luck. On September 20th, iovation’s senior sales executive, Cory Swick, along with one of our online global marketplace clients, will share their unique perspectives on how IT fraud professionals can properly sell their fraud prevention projects to upper management. The presentation will take place at this year’s Merchant Risk Council Fall Platinum meeting in Chicago, beginning at 4:00 p.m. in the Grand Ballroom at the Drake Hotel.
The presentation, “Selling Your Fraud Strategy Internally and Overcoming Challenges Deploying Third Party Tools,” will demonstrate how focusing on things like brand protection, company image, customer acquisition and retention, and boosting profits can strengthen your case when lobbying for fraud prevention projects that help reduce fraud rates and improve the health of your IT environment. (more…)



