The iovation Site
HOME  |  ABOUT  |  CONTACT  |  RSS  |  VISIT IOVATION

Posts Tagged ‘device ID’

Adaptive Fraudsters Turning to Internet in the UK

Friday, January 20th, 2012

Adaptive Fraudsters Turning to Internet in the UK - iovation blogOnline fraudsters have always been a shifty bunch. The worst part is, it’s their chameleon-like nature that is part of their ongoing success, as well as every fraud managers’ nightmare.

According to the Banking Times article, “Criminals shifting to card-not-present fraud because of chip and PIN success,” they are on the move again. Data recently released by FICO, a leading provider of analytics and decision management technology, shows that across Europe card-not-present (CNP) fraud has dramatically increased, accounting for 72% of all fraud losses between March 2009 and March 2011. The big reason for this change? Chip and PIN technology, which has helped reduce counterfeit fraud by 60% over the same period.

In comparison, a similar study conducted three years ago found that ‘card present’ fraud accounted for 60% of Europe’s credit card fraud. But since European banks adopted the smartcard payment system, that number has dropped significantly over the past couple of years.

So, remaining consistent to their adaptive nature, it appears that cyber criminals have shifted their attention to CNP schemes like online fraud, targeting countries and business systems with weaker detection and prevention capabilities, said Martin Warwick, FICO’s Fraud Chief in Europe, the Middle East and Africa. (more…)


Are the New FFIEC Guidelines Enough to Stop ACH Fraud?

Friday, January 20th, 2012

iovation device ID for FFIECWe all know cold remedies are made to treat the symptoms, not kill the virus. In a way, reactive anti-fraud solutions work the same way. They’re good at cleaning up the mess or correcting the problem once fraud has occurred, but have difficulty preventing cyber crimes from happening in the first place, or worse, stopping them from reoccurring over and over again.

The truth is, even diligent businesses running the latest security software remain vulnerable to the growing number of new and unknown forms of online fraud and abuse. Take it from Mark Patterson, co-owner of PATCO Construction Inc: when it comes to fighting ACH fraud the new FFIEC authentication guidance falls short. He says that until banks become legally liable and accountable for such online crimes, businesses will remain susceptible to online fraud.

In the BankInfoSecurity article, “Fraud: The Victim’s Perspective,” Patterson, whose small residential and commercial construction company lost over $550,000 to fraudulent ACH transactions, said that while he’s glad updates have been made to the security guidelines, they don’t go far enough. In order for small businesses to protect themselves from online crimes like ACH fraud and account takeover, they need to take it upon themselves to also incorporate their own internal policies and processes to detect fraud and abuse. Some of his recommendations include:

  • Talk to your bank about the ACH fraud policy to understand if fraud losses are covered
  • Monitor all online transactions for bad IP addresses, anomalies, and suspicious activity
  • Run and analyze reports to recognize patterns and velocities
  • Educate yourself about online threats and how bad they really are

(more…)


iovation Innovation in 2011

Wednesday, December 28th, 2011

iovation is continually developing new features to meet customer business challenges, keep pace with the constantly changing Internet environment, respond to great customer ideas, and meet our own internal strategic goals.

It’s been a busy year with a ton of new features and enhancements ranging from big to small. We thought we’d take a moment to share with you some of the highlights from 2011.

As with any technology, there are many, many things that go into a new feature including design, development, testing, documentation, integration and other operational requirements. We won’t go into that amount of detail here, but instead will focus on the primary achievements within each of the four principle areas of specialization at iovation, which include:

  • Device Recognition
  • User Experience
  • Real-Time Services
  • Infrastructure

 
Device Recognition
Our ability to uniquely identify and recognize returning devices is at the core of everything we do, and no one does it better than iovation.  Providing the DevicePrint™ service is a true science that requires significant ongoing research and development. We are consistently enhancing and tuning our device recognition capabilities.

  • New data elements have been added to iovation’s collection process to enhance recognition rates for returning devices, and we have tuned the patterns used to match against the 800 million devices already managed in our reputation service.
  • Real IP™ was deployed allowing clients to peer through proxies to get the actual IP address and geolocation.  This has been a highly effective capability and is now widely used by our clients.
  • iovation is the only provider to support device identification for mobile devices through both browsers and applications.  We introduced our new iPhone SDK and Android SDK for native applications, providing an extremely strong extension to our long-standing mobile browser capabilities.


User Experience

Our clients look to us to help them in a wide-range of applications.  Amongst many uses, they stop returning bad actors, uncover hidden associations, look for abuse trends, and manage their fraud prevention process through detailed rules. Efficient and effective access to the data and tools that they need on a daily basis is key to winning the battle against fraud and abuse.

  • The ReputationManager 360 Business Rules Editor was released and gives visibility to the rules within a rule set and control over all rules, parameters, weights.
  • New rules on Real IP™ allowing evaluation of differences between the stated IP and the Real IP including region, city, country, and distance differentials were offered.
  • The Suspicious Activity Digest was expanded to reflect new business rules.
  • The ReputationManager 360 Forensics Portal now provides easy access to ‘All Rules that Fired’ for every transaction and export of 10,000 rows of data with the click of a button.
  • Entity Groups were introduced allowing a White List or Block List of elements (IP addresses, accounts, devices, countries, ISPs, etc) to be shared across rules and rule sets. This feature greatly reduces the amount of time necessary to manage rules and keep lists consistent and up-to-date.
  • Within the ReputationManager 360 Forensics Portal, the User Security Model was enhanced to meet the stringent requirements of the financial services market.


Real-Time Services

Clients generally interact with iovation’s ReputationManager 360 service in a number of different ways. They’ll perform detailed research through the Forensics Portal, receive reports through email, and even batch upload data to the fraud prevention service. But the primary mechanism for interaction is through our real-time APIs. API-driven queries and responses are key to getting the most out of device reputation in the fast-paced online business environment.

  • 14 new real-time business rules were added by iovation in 2011.
  • A new API for our DevicePrint™ service that returns a Device ID without any reputation or risk scoring was introduced.  This is valuable for customers that want to do their own risk analysis, but still need our industry-leading device identification service.
  • New commercial evidence types were added for use in specific industries.


Infrastructure

Supporting billions of reputation queries each year requires a significant ongoing investment in infrastructure. And that’s not even counting the real-time reporting and forensic services in use by thousands of fraud managers around the world.  In order to keep ahead of substantial growth, we are constantly adding to and tuning our data center operations equipment and management.

In addition, iovation is in the midst of migrating to new software and hardware platforms which will increase our scalability, reliability and overall performance across the board.  We have an elite team of data center operations experts who keep the system finely tuned as we introduce new features, products, and hardware. This team has established and built an additional data center, geographically separate from our initial data center, to improve our availability and scalability significantly in 2012.

2011 was an excellent year for innovation and 2012 holds many more exciting breakthroughs to come for the world’s leading device reputation service, iovation ReputationManager 360.


How Dating Sites Can Stop the Lying Before It Begins

Tuesday, November 22nd, 2011

Every online user, including fraudsters, were granted a free pass by the Justice Department earlier this week for lying on the Internet. Okay, I know what you’re thinking: “How can we prosecute somebody for lying?” Fibbing is an age-old human behavior that even the DoJ says it doesn’t have the time or resources to bring cases against everyone who lies on dating websites.

According to the Politico article, “Free pass for dating site liars,” people can take comfort in knowing that they don’t have to worry about being prosecuted or hauled off to jail for telling a little white lie over the Internet. While this certainly makes sense, at the same time we’re still walking on shaky ground when it comes to online lies, falsifications, profile misinterpretations, or whatever you want to label it. The fact is, when it comes to identity fraud, fake accounts or other crimes on romance sites, lying is typically the basis for the crime. It sets the stage for deeper criminal activity that can cost victims both emotional and financial hardships, not to mention damage to the dating site’s reputation.  (more…)


Social Web Loaded With Profile Misrepresentation

Wednesday, September 28th, 2011

“Social fakes” are invented profiles on social media (often referred to as profile misrepresentation), which can be used to harass or mock victims anonymously. But the more lucrative fake profile is one that imitates a legitimate business, damaging that business’s online reputation.

The impostors’ ultimate goal? Spam leading to scams.

Social-web security provider Impermium published the results of their recent analysis of the cost of social spam. “Online ID signup fraud” is an emerging trend, with fraudulent accounts ranging from a low of 5% to 40% of users. “Scammers are registering accounts by the millions as they perpetrate fake “friend requests,” deceptive tweets, and the like, while the black market for bulk social networking accounts is growing exponentially.” (more…)


Online Auto Sales Often Involve Scary Scams

Saturday, September 24th, 2011

Online auction and classifieds websites are unwittingly participating in car sale scams. Ads gain credibility by appearing on eBay, Craigslist, and other online automobile sales websites, but some are either completely phony or have been copied and pasted from other websites.

The FBI’s Internet Crime Complaint Center received nearly 14,000 complaints from 2008 through 2010, from consumers who have been victimized, or at least targeted, by these auto sale scams. Of the victims who lost money, the total dollar amount is staggering: nearly $44.5 million.

The FBI explains how the scam works:

“Consumers find a vehicle they like—often at a below-market price—on a legitimate website. The buyer contacts the seller, usually through an e-mail address in the ad, to indicate their interest. The seller responds via e-mail, often with a hard-luck story about why they want to sell the vehicle and at such a good price. (more…)


iovation Partners with Info Innovation Japan to Expand Market Presence

Wednesday, December 29th, 2010
iovation expands in Japanese marketTo expand our presence in the Japanese market, we’ve partnered with an exceptionally talented team based in Tokyo, called Info Innovation Japan.  Our new partner will extend iovation’s anti-fraud services to Japan’s leading online brands including retailers, social networks, dating sites, online gaming such as MMOs and virtual worlds, and financial services.

Headed by some of the most entrepreneurial people in Japan, the Info Innovation team has the market understanding, reach and dedication that’s needed for this interesting market, and they truly understand the unique value we bring to businesses combatting Internet fraud. For the past six years, we’ve been processing millions of device reputation queries originating from Japan, with a majority of the traffic coming from communities, gaming and financial services sites.  The estimated value of the fraud that iovation has flagged in Japan exceeds ¥1 billion.

(more…)


Fraud Scoring and Weighted Business Rules for Effective and Efficient Decision Making

Thursday, September 30th, 2010

As more and more online retailers go global, they face a number of challenges around securing customer data and the online payment process. In the article, “Security expert talks alternative payments, fraud protection and global expansion,” Souheil Badran of First Data shares his insights on how companies can protect their sensitive information from fraud.

In a nutshell, merchants must take a proactive approach by adopting tailored fraud and risk management solutions to protect their businesses. As fraudsters become more sophisticated, Badran said protecting an online business environment from fraudulent orders and safeguarding cardholder data is critical to overall business revenues and brand reputation. (more…)


Combining Device ID with Velocity-based Rules Packs a Powerful Punch Against Online Fraud

Monday, January 11th, 2010

Velocity-based rules have long been used by merchants to help identify potentially fraudulent online behavior. Typically, velocity-based rules function by looking at commonalities in personal information, across accounts and transactions. For example, a warning may be set off if multiple accounts, or multiple orders, all have different names but the same shipping address. Another example might be if multiple accounts were all set up using the same password.

Unfortunately, these kinds of velocity checks are of limited value against more sophisticated fraudsters who have the information, the technology, and the general savvy to set up multiple accounts that all, on paper, look completely different—different names, different credit card numbers, different shipping addresses, different IP addresses. (more…)