Combining Device ID with Velocity-based Rules Packs a Powerful Punch Against Online Fraud
Monday, January 11th, 2010
Velocity-based rules have long been used by merchants to help identify potentially fraudulent online behavior. Typically, velocity-based rules function by looking at commonalities in personal information, across accounts and transactions. For example, a warning may be set off if multiple accounts, or multiple orders, all have different names but the same shipping address. Another example might be if multiple accounts were all set up using the same password.
Unfortunately, these kinds of velocity checks are of limited value against more sophisticated fraudsters who have the information, the technology, and the general savvy to set up multiple accounts that all, on paper, look completely different—different names, different credit card numbers, different shipping addresses, different IP addresses. (more…)


There was a blog post recently on Wallet Pop titled
I wanted to take a moment this Thanksgiving week to offer up my own personal thanks to everyone involved in making iovation a success and to all those who work with us to combat online fraud and abuse. Our customers, partners and employees have all played an important role helping us finish the year strong. We’re poised for an amazing year in 2010 and looking forward to all that we will accomplish together.
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When it comes to protecting online accounts, multi-factor authentication—especially the use of tokens—has been considered the strongest protection against password theft and account takeover. A recent article from the NY Times,