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Max Anhoury

Max brings over 20 years of sales and operational experience to iovation, and is responsible for worldwide sales leadership. Prior to iovation, he spent 7 years at CommercePath, Inc. As co-founder, he successfully drove business growth and profitability until CommercePath was acquired by Captaris in 1999. He continued to play a key leadership role with Captaris for the next 4 years and held several senior-level positions including President of Document Exchange Software Group, Vice President of North American Field Operations and Officer of Captaris. During his tenure, he was responsible for managing Captaris’ DESG with revenues of $55 million. Most recently, Max served as President of TOPLINE Performance which was involved in General Aviation related Real Estate development and General Aviation equipment manufacturing. Max holds a B.S. in Mathematical Sciences from Oregon State University.

Fraud Prevention Month Focuses on Growing Problem of Online Fraud

Tuesday, March 29th, 2011

Raising the awareness of fraud and emerging fraud trends is in the best interest of everyone, particularly those who purchase, sell and communicate with others on the Internet. For this year’s Fraud Prevention Month, the annual education and awareness campaign focused on the growing concerns of online fraud.

With total losses to Internet crime topping $599 million in 2009 (the latest annual statistics), educating others about the current state of fraud, evolving fraud tactics, high at-risk groups, and best practices to identify and prevent fraud, plays a critical role in helping consumers and businesses protect themselves from online fraud.

Fraud Prevention Month is also an indicator of how much still needs to be done for businesses to adequately protect themselves and their customers from today’s growing threats. (more…)


Risk Management Role Has Evolved Focus from Compliance to Business Strategy

Thursday, March 10th, 2011

Being a sales leader at iovation is an exciting and interesting job. I get to work with companies across a wide spectrum of industries spanning from the traditional, like financial services and retail, to the unique and new – such as gaming, community sites and gambling. On a daily basis, I get to talk with experienced professionals who are focused on a problem that is fundamental to preserving their company’s profitability and viability. One thing I’ve found in these discussions, is that when it comes to stopping fraud and managing risk they have a lot in common. Risk is no longer simply about meeting compliance guidelines, it’s an essential element of online businesses’ strategy.

There is a great recent article in Government Info Security that examines this change titled appropriately, “The Evolution of Risk.” It gives a nice look at the role risk managers play in key strategic decisions and how stopping and analyzing the sources of fraud has been escalated in importance over the past couple of decades. (more…)


iovation and Gaming Publishers Stop Credit Card Fraud, Fight Gold Farmers & Reduce Community Abuse

Sunday, February 27th, 2011

iovation is very excited for the Game Developer’s Conference this coming week at the Moscone Center in San Francisco.

If you’re planning to attend, please stop by booth #611 to tell us about any fraud or abuse issues your business is dealing with.

We’ll share with how iovation’s device identification, device reputation and real-time risk reporting service enables gaming businesses to service their customers more effectively by managing fraud and abuse. We help Massively Multiplayer Online Games and Virtual Worlds keep their players safe and mitigate risk such as chargebacks, code hacking, gold farming, account takeovers, policy violations, chat abuse and virtual asset theft.

iovation protects online gaming sites while protecting the identity and privacy of their players. We stop over 150,000 online fraudulent activities every single day. Most anti-fraud solutions fight fraud by looking at identity information or financial data, but our approach is completely different. We focus on the physical device (computer, tablet or mobile phone) that the player is using to connect to the online game or virtual world. (more…)


New Cybercrime Index Predicts Online Fraud to Cost Britain Nearly £2 Billion This Year

Sunday, February 27th, 2011

A recent Norton study estimates that cybercrime will cost Britain £1.9 billion in 2011. That’s an average cost of £103 per victim of online crimes. This information is based on the security firm’s new Cybercrime Index, which displays online threat levels in various countries.

By taking data collected from 113 million servers globally that track cyber attacks like identity theft, phishing threats and fraud activity, the Cybercrime Index is a website that acts like a stock index, informing Internet users about the day’s biggest online threats. (more…)


Affirmative Technologies Partners with iovation to Protect Financial Clients’ Online Payment Channels

Friday, February 25th, 2011

With today’s cyber criminals more financially motivated, organizations need ways to better protect sensitive areas of their websites that process electronic payments. To handle the volumes and high availability requirements of demanding financial institutions, iovation has partnered with Affirmative Technologies, which provides a suite of Automated Clearing House (ACH) services and other risk management and verification solutions to its financial clients.

Through this partnership, Affirmative Technologies will offer customers iovation’s ReputationManager 360, which combines customizable business rules, risk profiles, and the shared experiences of more than 2,000 fraud analysts from leading brands worldwide, as a strategic component of its risk platform. By combining Affirmative Technologies expertise in electronic payments with our risk assessment and global device reputation solution, companies get an extra layer of security to authenticate users before they enter their secure websites. (more…)


Partnership with Besedo Extends iovation’s Online Fraud Protection Services to International Clientele

Thursday, February 24th, 2011

I’m extremely happy to announce our new partnership with Besedo, the Swedish-based business process outsourcing company that offers content moderation, safety and customer retention. Through this partnership, Besedo will extend iovation’s advanced fraud and abuse prevention services to its customers in online classifieds, auctions, social networks, online dating and gaming websites.

As expanding businesses combat an array of online crimes such as credit card fraud, phishing, forgery and money laundering, our customers’ collective experiences are reported and shared in our database of over half a billion unique device reputations, which include computers, tablets and mobile phones. (more…)


iovation to Bring Fraud Prevention Strategies to Online Gaming Show

Monday, February 21st, 2011

iovation at Caribbean Gaming ShowI’m really looking forward to the upcoming Dominican Republic Caribbean Gaming Show and Conference in Santo Domingo. As one of the presenters on the online gaming panel, I will examine strategies for identifying high-risk transactions that help sportsbooks and online casinos prevent fraudulent activities like financial fraud, money laundering, fraudulent deposits, player collusion, bonus abuse and account takeover.

Last year more than 60 of iovation’s online betting, poker, sportsbook and casino customers reported and shared 350,000 fraud and abuse attempts through the ReputationManager 360 device reputation service, including the likes of William Hill, Entraction and WagerWorks. These experiences are shared along with our knowledge base of more than 500 million unique devices (computers, tablets and mobile phones) which online gaming sites leverage to gain insight into suspicious activity to prevent fraud before it happens. (more…)


Valentine’s Day is a Time for Love, and Caution, for Online Romantics

Monday, February 14th, 2011

For romantics across the globe, love is in the air this Valentine’s Day. But like love itself, it’s also a time to be cautious when seeking romance online. In the article, “Be fraud safe this Valentines — top tips to avoid online dating fraud,” the Action Fraud report found that over the past six months approximately £2.5 million was stolen by online dating fraudsters.

Dr. Bernard Herdan, CEO of the National Fraud authority who runs Action Fraud, said fraudsters who take advantage of online dating sites are a particularly sinister bunch, who use clever tricks to gain the confidence and affections of legitimate site users before asking for money. He warned that nobody should ever send money to someone they’ve never met in person. (more…)


Leading Merchants Recognize iovation as Finalist for 2011 MRC Emerging Technology Awards

Tuesday, February 1st, 2011

When it comes to helping online businesses fight fraud and abuse, iovation is in a league of its own.

After being recognized by the international gaming and online dating communities in January as one of the top technologies for preventing fraud and increasing profitability, productivity and efficiency, we are extremely proud and honored to be recognized by industry leaders in e-Commerce as one of the most innovative fraud fighting tools for online or multi-channel retailers.

To be eligible for the awards, all entrants must be available for online or multi-channel retailers to use for the purpose of measuring, monitoring or mitigating one or more of the following: card-not-present fraud; advancing online data security; improving online payment processes; and advancing the MRC’s vision of making electronic commerce more efficient, safe and profitable.

This week, the Merchant Risk Council (MRC) announced that iovation ReputationManager 360 has been named a finalist for the 2011 MRC Emerging Technology Awards (also known as the METAwards). The awards are judged by a panel of merchants that include the likes of eBay, BestBuy.com, Go Daddy, HP, Microsoft, NCsoft, Tiffany & Co., Urban Outfitters, T-Mobile, among others. (more…)


iovation ReputationManager 360 Named Finalist in Two Categories at 2011 Global Excellence Awards

Monday, January 31st, 2011

We’ve recently learned that iovation ReputationManager 360 has been selected by the Info Security Products Guide as a finalist for this year’s Global Excellence Awards. Our fraud prevention service, which combines device identification, device reputation and real-time device risk reporting to prevent card-not-present (CNP) fraud and other online abuses, has been recognized in the categories of Risk Management and Best Security Service.

While this and the other accolades we’ve received lately have been nothing short of overwhelming, we are extremely proud of being recognized by industry leaders and associations across multiple industries. Because we serve online retail, gaming, social community and financial services companies, the acknowledgements have been a testament to iovation’s ongoing commitment to make the Internet a safer place to interact and conduct business, as well as reinforces the positive impact we make in the everyday lives of our customers by protecting their online transactions to reduce fraud rates.

The 2011 Global Excellence Awards will be announced at an awards gala, February 16th, in San Francisco.


Survey Finds Majority of Banks Learn About Fraud Incidents the Worst Possible Way — From Their Customers

Thursday, January 27th, 2011

When it comes to fighting fraud, 2010 was an eye-opener for many financial institutions, who more often than not learned about fraud incidents against their organizations the worst way possible — from their customers.

A recent survey conducted by the Information Security Media Group, “The Faces of Fraud: Fighting Back,” found that despite all the anti-fraud technologies banks have put in place to detect criminal activity, more than three-quarters (76%) of fraud incidents are detected by none other than their own customers. Other fraud detection points included:

    48% – At the point of transaction
    41% – Third-party notification
    26% – At the point of origination
    23% – During account audit/reconciliation

The survey also found credit/debit card fraud outpaced all other fraud types experienced by financial institutions in 2010, including:

    82% – Credit/debit card 6
    3% – Check 48% – Phishing/vishing
    37% – ACH/wire (account takeover)
    32% – Third-party POS skimming

(more…)


Research Finds Black Market Websites Operate Much Like Any Other Online Business

Thursday, January 27th, 2011

They sell a variety of goods and services online. Offer a seller’s commission and volume discounts. Need project work? They’ve got that, too. It all sounds like any run-of-the-mill online business, right? While this website may operate like any other business, PandaLabs research has found that black market websites are anything but legitimate online businesses, illegally profiting from stolen financial information and other services aimed at defrauding businesses and consumers alike.

In the article, “Report: Stolen data sold over online black market,” the security firm revealed that cyber criminals have set up shop online to buy and sell everything from stolen bank account information, credit card numbers and passwords to consulting and technical services around developing and operating fake online stores. (more…)


iovation Named Finalist for International Gaming Award’s 2011 Technology Provider of the Year

Wednesday, January 12th, 2011

We’re pleased to announce that iovation has been named a finalist at the International Gaming Awards (IGA) for 2011 Technology Provider of the Year.

iovation has been providing fraud prevention and anti-money laundering services to the gaming industry for the past 6 years.

In 2010 alone, iovation screened nearly 2 billion transactions and stopped over 35 online fraud attempts. The IGA has recognized iovation’s fraud prevention service for the strong results it has provided to gaming operators such as William Hill, Entraction and WagerWorks. The IGA technology provider award recognizes innovative services that have helped gaming operators increase their profitability, productivity and efficiency. (more…)


iovation Partners with TWS to Protect Online Booking and Travel Merchants

Wednesday, January 12th, 2011

With travel fraud complaints on the rise, we have partnered with TWS, a technology solution broker for the travel and leisure industry, to help their network of online booking and travel business customers prevent fraud and operate more efficiently.

As the travel and leisure industry continues to fight various consumer scams, having the right fraud prevention tools in place is essential to stopping criminal activity that directly impacts businesses and consumers. This partnership complements TWS’s continued commitment to help their online merchants boost profits and operate more effectively. (more…)


Our Top 5 Blogs of 2010: A Look Back at How Combining Anti-Fraud Defenses Helped Combat Evolving Online Fraud

Wednesday, December 29th, 2010

In a year filled with evolving, hard-to-detect online fraud tactics, security professionals everywhere had their work cut out for them as they matched wits with tech-savvy cyber criminals. Throughout 2010, our goal for this blog has been to educate you about the latest trends in fraud techniques, and how iovation helps online companies successfully protect their business and customers. From understanding new ways fraudsters exploit network vulnerabilities to the importance of combining effective anti-fraud defenses to protect the integrity of your systems, I’ve compiled my Top 5 iovation blogs for 2010:

    1. Combining Device ID with Velocity-based Rules Packs a Powerful Punch Against Online Fraud
    Velocity-based rules have long been used by merchants to identify potentially fraudulent online behavior. Unfortunately, velocity checks alone are of limited value against sophisticated fraudsters who know how to assemble multiple accounts to look completely different. Combining device identification with velocity-based rules provides a powerful one-two punch for identifying suspicious activities and stopping fraud that operates under the radar of many fraud detection systems. (more…)